Sojourn, a store
Creative Direction | Brand Development | Print Design | Signage
Sojourn is a lifestyle and furnishing store owned by Stacia Garriott Kass. It is located in Sawyer, Michigan, a lovely beach community near Chicago. Stacia curates her store with found and collected items, celebrating natural materials. The identity and signage was designed to honor those materials by using a blind letterpress on simple uncoated book board, a material usually used in the guts of hardbound books. The color palette is reflective of the store’s materials and the nearby beach.